The unique educational program “Ford Driving Skills for Life Academy” was launched in Russia in 2014 by Ford Motor Company Fund within global social program Ford Driving Skills for Life. In Russia, the program has been realized by Ford Sollers in cooperation with the expert center Road Safety Russia.
The key objective of the program is to impart safe driving skills to people with less than three years of behind-the-wheel experience.
In 4 years, the program has covered 16 regions; more than 6500 young drivers (incl. 1200 online) have passed free behind-the-wheel trainings on safe driving techniques. Driving Skills for Life trainings were held in the following cities: Moscow, St. Petersburg, Kazan, Nizhny Novgorod, Ekaterinburg, Chelyabinsk, Ufa, Samara, Rostov-on-Don, Voronezh, Volgograd, Astrakhan, Grozniy, Sochi, Saratov!
The global program Ford Driving Skills for Life was launched in the USA in 2003, since 2013 has been implemented in Europe. During this time the program helped more than 600 000 novice drivers all over the world to get priceless driving skills – more than 100 000 people passed behind-the-wheel trainings and 500 000 took driving skills for life online course.
The free training program includes theoretical and practical sections that are focused on teaching how to stay safe behind the wheel in case of emergency, rapid braking, speed, space and distance management.
Exercises are divided into the following units:
Trainings on safe driving were given by professional trainers, winners of Russian and international car contests. All trainers passed special preparation course abroad.
DSFL trainings were specially developed with account of climate and road conditions, Russian social and cultural characteristics as well as statistical data on the number of road accidents with novice drivers. Every year the program is thoroughly analyzed and improved based on the previous results and new statistical data.
Thus in 2017 the program of practical trainings was extended by new block of exercises devoted to overtaking on the road. Due to unsettling statistics of road accidents, involving children the Academy launched a new course of safe driving for school bus drivers.