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JAN 92014

Ford Produces One-Millionth Current Generation Focus for Europe

  • Ford recently produced the one-millionth current generation Focus in Europe; Ford builds a new Focus every 90 seconds on average in Europe
  • The one millionth Focus — a Candy Red five-door equipped with the 1.0-litre EcoBoost — rolled off the production line in Saarlouis, Germany. In Europe, Ford also produces the Focus near St. Petersburg, Russia
  • Since the first generation Focus was introduced in 1998, Ford has sold 6.9 million of the popular mid-sized cars in Europe and more than 12 million worldwide. The current generation Focus went on sale in Europe in 2010
  • Focus is the world’s best-selling vehicle, based on a Ford analysis of the latest Polk global vehicle registration data for the first half of 2013.

COLOGNE, Germany, Jan. 9, 2014 — Ford of Europe recently has produced the one-millionth current generation Ford Focus, the popular mid-sized car that has become the world’s best-selling vehicle.

The one-millionth Focus, a 1.0-litre EcoBoost hatchback, was manufactured in Saarlouis, Germany. Ford also produces the Focus for Russia at the Ford Sollers plant near St. Petersburg.

“The Focus is a great-to-drive family car with the versatility to suit the needs of a huge range of customers,” said Barb Samardzich, chief operating officer, Ford of Europe. “Last year, we launched the zero-emission Focus Electric to complete a full line-up of Focus vehicles that includes the 250 PS Focus ST.”

Launched in Europe in 2010, the new Focus is the best-selling nameplate globally, based on a Ford analysis of the latest Polk global vehicle registration data for the first half of 2013.

Ford plans this month to introduce a new version of the Focus 1.0-litre EcoBoost, the 2012 and 2013 International Engine of the Year, that will be the first petrol-powered family car in Europe to offer 99 g/km CO2 emissions.*

The Focus is available equipped with technologies including Active Park Assist that uses ultra-sonic sensors to identify suitable parking spots and automatically steers the vehicle while the driver controls the gears, throttle and clutch; and Active City Stop, which scans the road ahead 50 times per second to help prevent collisions at speeds up to 15 km/h, and helps reduce the severity of impacts at speeds at speeds of up to 30 km/h.

If the vehicle is involved in an accident, Ford SYNC with Emergency Assistance will directly connect the occupants to local emergency services. “Focus customers tell us they really value Ford’s smart technologies and appreciate the car’s safety, sportiness, styling, and comfort,” Samardzich said.

Ford introduced the Focus in 1998, since when the company has in total sold almost 6.9 million cars in Europe and 12 million worldwide.